Resources | Encore Pro

First-of-Its-Kind AI Assistant for Audience Development and Marketing Intelligence

Why Pre-Ordering Boosts Spend-Per-Head (And How Behavioral Science Explains It)

How Presale Campaigns Build Loyalty, Grow Your List, and Reduce Drop-off

Articles

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First-of-Its-Kind AI Assistant for Audience Development and Marketing Intelligence

Introducing an AI-Assistant, transforming first-party data into proactive insight, helping live event professionals identify audiences, refine segments, and drive earlier, smarter campaign strategy.

How Presale Campaigns Build Loyalty, Grow Your List, and Reduce Drop-off

Behind every presale signup is insight: who’s interested, what they want, and how you can connect with them again.

Why Pre-Ordering Boosts Spend-Per-Head (And How Behavioral Science Explains It)

Discover how pre-orders tap into audience psychology to boost revenue, improve service, and create a smoother venue experience.

From Queues to Accessibility: How Mobile-First Strategies Transform Live Events

Discover how arts and cultural venues can leverage mobile-first engagement to create seamless, accessible experiences for all guests.

Crafting the Perfect Welcome Email for New Theatre Newsletter Subscribers

Discover best practices for crafting engaging welcome emails that turn new newsletter subscribers into loyal advocates for your venue.

Knowing Your Audience - A Guide To Segmentation

Guides

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Guide

Best Practices for Holiday Email Campaigns

Holiday inboxes fill up fast. Use these five peak-season email best practices to protect deliverability, reach engaged audiences, and stay on top of performance as you send.

Guide

To Segment or to Blast: Email Strategies That Fill Seats, Not Inboxes

Discover how email segmentation for arts marketing can boost ticket sales, reduce unsubscribes, and improve audience engagement. Smarter emails start here.

Guide

Content X Audiences: A Framework for Crafting a Powerful Email Strategy

Content X Audiences is a strategic framework developed by Activity Stream, designed to align your email marketing with audience preferences for maximum engagement and revenue growth.

Success Stories

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How Mechanics Bank Arena Saw a 15% Jump in Email Opens

Contact us to learn more about Activity Stream and to schedule a demo with one of our solution experts.

How Caramoor’s Audience Intelligence and Strategic Decisions Drive Sustainable Growth

Data-driven tools boost audience growth, improve engagement, and surpass revenue targets.

How The MAC Boosted Patron Engagement and Revenue with a Mobile-First Strategy

The MAC faced the challenges of optimizing customer experience, reducing operational costs, and increasing earned income, which they addressed by adopting crowdEngage's mobile-first approach to better engage modern audiences and leverage digital tools.

How Dominion Theatre Created a Seamless At-Seat Service Experience for 2000+ Patrons

Watch the case study to see how we’re working to unify messaging, ticketing and bar ordering for audiences at London’s Opera Holland Park.