More Shows. Bigger Audiences. Better Results.

Our dynamic partnership empowers live entertainment organizations to make data-driven decisions. Elevate your organization's success by leveraging powerful analytics and actionable insights.

Create Better Experience

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Analytics

Every Event. Every Fan. One View

Encore Pro connects to ShoWare to build unified fan profiles across your entire event calendar, giving your team the audience intelligence to market smarter across every show, sport, and season.

Cross-Event Fan Profiles

Providing an interactive data visualization platform which is easy to see and explore.

Multi-Event Sales Dashboards

Track revenue and attendance across your full ShoWare calendar in one view.

Audience Intelligence

Know who's loyal, who's lapsing, and who's ready for more.

AI-Powered Insights

Ask your fan data plain-language questions and get answers in seconds.

Campaigns

The Right Fan. The Right Show. The Right Moment.

Run targeted campaigns using real ShoWare fan behaviour — not assumptions. From season openers to last-minute seat fills, every campaign grounded in what fans have actually done.

Multi-Event Sales Dashboards

Track revenue and attendance across your full ShoWare calendar in one view.

Audience Building

Surface fans who attended similar events and target them for upcoming shows.

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Smart Segmentation

Treat your most loyal fans separately from your general on-sale audience.

Reporting on Engagement

Gain valuable insights into key email marketing metrics based on customer type.

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Experience

From Booking to Box Office, Effortlessly.

Power before, during and after-show experiences with audience messaging, mobile tickets, and seamless food and drink pre-orders.

Digital Tickets —

Personalised QR tickets sent automatically to customers' mobile phones.

SMS Alerts & Reminders

Send instant updates to your entire event audience in seconds.

On-Site Fan Experience

Live updates, F&B availability, and venue navigation — all on their phone, no app needed.

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Segmentation is something that I wasn’t able to do without an integrated platform, and it’s been a game changer. We’ve seen 96% subscriber growth and tripled website traffic.

Katie Perkowski

Director of Marketing & Administrative Services

Let’s Build a Partnership

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